
Simon Borrero
Co-founder and CEO of Rappi
Simón Borrero is the co-founder and CEO of Rappi, the Bogotá delivery and financial services app he started in 2015 with Sebastián Mejía and Felipe Villamarín. Rappi went through Y Combinator's Winter 2016 batch, took up to $1 billion from SoftBank in 2019 and raised over $500 million at a $5.25 billion valuation in 2021. Before Rappi he founded the software studio Imaginamos and co-founded Grability.
- Now
- Co-founder and CEO, Rappi2
- Co-founded
- Rappi, Y Combinator Winter 20161
- Studied
- MBA, EADA Business School; BBA, Universidad de los Andes2
- Based in
- Colombia2
In their words
CEO and co-founder of Rappi, the startup that has become a cornerstone of the Latin American mobile ecosystem. With more than 10 years of experience in the tech industry, he is also the founder of Imaginamos, a 300+ employee software development company with over 3,000 corporate clients across 17 different countries. Additionally, co-founded Grability, a tech company that offers a unique mobile commerce solution for leading grocery retailers.
2
Experience
- Co-founder and CEO2015 – now
Started Rappi in Bogotá with Sebastián Mejía and Felipe Villamarín; it began with beverage delivery and added meals, groceries, medicine, cash withdrawals and financial services.3
- Co-founder2013 – 2015
Mobile grocery-shopping software for retailers, built on patented technology.2
- Founder2007 – 2014
A software studio of more than 300 employees that built over 3,800 apps, websites, CRMs and other digital projects for companies in 17 countries.2
- Co-founder2009 – 2013
A recruiting tool for companies, with clients in Colombia, Spain, Mexico, Argentina, Guatemala, Brazil and Panama.2
- Founder2009 – 2011
A site where voters could read election candidates' platforms and interact with them.2
Education
Recognition
Award · MIT Technology Review5
Award · Endeavor2
Award · Intel2
Award · The App Date2
Award · EADA Business School2
Award · Universidad de los Andes2
Award · Ministerio de Educación de Colombia2
Teaching · Universidad de los Andes2
Patent · US 614993422
Patent · US 201203307812
Milestones
- Founds the software studio Imaginamos2
- Files the Grocery Glee patent application for mobile grocery shopping2
- Co-founds Grability2
- Co-founds Rappi and becomes its CEO2
- Rappi is selected for Y Combinator's Winter 2016 batch5
- Rappi raises over $9 million, including Andreessen Horowitz's first investment in a Latin American startup4
- Named one of MIT Technology Review's Innovators Under 35 for Latin America2
- Rappi announces up to $1 billion from SoftBank Group and the SoftBank Vision Fund6
- Rappi raises over $500 million at a $5.25 billion valuation in a Series F led by T. Rowe Price3
- Tells Forbes Colombia that Rappi has had four profitable quarters and is weighing a stock market listing in late 20267