Photo of Jon Kossow

Jon Kossow

Managing Partner at Norwest

Jon Kossow is a managing partner at Norwest, a multi-stage investment firm in Menlo Park, California, and co-heads its growth equity team. He joined in 2009 and was promoted to managing partner in 2018. He invests in consumer, data, information services and software companies. Before Norwest he worked at Goldman Sachs, TA Associates and the advertising agency Leo Burnett USA.

Now
Managing Partner and Co-head of Growth Equity, Norwest1
Focus
Consumer, data and analytics, information services, software1
Based
Menlo Park, California2
Education
Harvard College, BA in biology1

In their words

Jon joined Norwest in 2009 and brings 28 years of investment experience to his role as one of two Managing Partners responsible for running the $15.5B AUM firm. Based in Menlo Park, Jon is focused on investing across a wide range of sectors, with particular interest in data, software, internet and consumer companies. Prior to joining NVP, Jon was a Director at Goldman Sachs, where he headed the San Francisco office for the firm’s Special Situations Group.

2

Experience

Norwest2009 – now
  1. Managing Partner2018 – now

    One of two managing partners running the firm, which has $15.5 billion under management; co-heads the growth equity team.1

  2. General Partner22009 – 2017
East Range Group2026 – now
  1. Board Member22026 – now
Frontline Wildfire Defense2025 – now
  1. Board Member22025 – now
World 502024 – now
Banyan Software2023 – now
GeoComply2022 – now
GoFundMe2022 – now
CoreLogic2021 – now
Classy2021 – 2022
  1. Board Member22021 – 2022
Vuori2019 – now
  1. Board Member22019 – now
ebbo2019 – now
  1. Board Member22019 – now
YipitData2019 – now
  1. Board Member22019 – now
SRS Acquiom2018 – 2026
  1. Investor22018 – 2026
Infutor Data Solutions2016 – 2022
  1. Board Member22016 – 2022
Cority2016 – 2019
  1. Board Member22016 – 2019
Appriss2015 – 2021
  1. Investor22019 – 2021
  2. Board Observer22015 – 2019
Wine Access2015 – 2024
  1. Board Member22015 – 2024
Avetta2012 – 2024
  1. Board Member22012 – 2024
The Rainmaker Group2012 – 2019
  1. Board Member22012 – 2019
Topo Athletic2012 – 2022
  1. Board Member22012 – 2022
Goldman SachsBefore 2009
  1. DirectorBefore 2009

    Led the San Francisco office of the Americas Special Situations Group.1

TA AssociatesTen years, before Goldman Sachs
  1. Investing roleTen years

    Spent ten years at the private equity firm in Menlo Park before joining Goldman Sachs.2

Leo Burnett USATwo years
  1. Strategy and campaign managementTwo years

    Headed strategy development and campaign management for several Fortune 500 companies.2

Education

Harvard College1992 – 1996

BA in biology; varsity swim team1

Milestones

  1. Graduated from Harvard with a degree in biology2
  2. Joined Norwest as a general partner2
  3. Joined the board of Avetta2
  4. Promoted to managing partner as Norwest Venture Partners (NVP) closed its $1.5 billion NVP XIV fund4
  5. Joined the board of Vuori2
  6. Joined the board of the USA Swimming Foundation2
  7. Became an investor in GoFundMe2
  8. Became a trustee of the U.S. Olympic & Paralympic Foundation2
  9. Joined the board of East Range Group2

Skills

  • Private equity
  • Venture capital
  • Equities
  • Mergers
  • Financial modeling

Volunteering

Trustee2025 – now

U.S. Olympic & Paralympic Foundation2

Foundation Board Member2022 – now

USA Swimming Foundation2

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